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ZIPPY(Guangzhou) Food Machinery Co.,Ltd. latest company case about **Why a Global Bakery Chain Chose Us Over European Brands**
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**Why a Global Bakery Chain Chose Us Over European Brands**

2025-07-10

latest company case about **Why a Global Bakery Chain Chose Us Over European Brands**

A renowned bakery chain, expanding rapidly across Asia, faced rising labor costs and inconsistent dough quality. Their existing European machines were expensive to maintain, and manual handling slowed production. After evaluating multiple suppliers, they chose usnot just for cost, but for smarter automation  

 

Our dough divider-rounder matched European precision but at 40% lower cost, with faster output. Their old oven caused uneven baking; our oven ensured perfect consistency while cutting energy use. For their high-volume croissant line, our **automated sheeter  replaced 4 workers, paying for itself in 8 months.  

 

Competitors offered either cheap, unreliable machines or overpriced "premium" brands. We delivered  European quality + Asian efficiency exactly what scalable bakeries need.  

 

Result? Higher output, lower waste, and a 40% reduction in labor costs. Proof that smart baking starts with smarter equipment.  

 

 

Key Angles Covered:

- Labor cost savings (automation vs. manual work)  

- Direct comparison with European brands (quality + price)  

- Solving clients pain points (uneven baking, slow production)  

- ROI focus (payback period highlighted)  

- Credibility via major client names (Pizza Hut, BreadTalk)

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